Designed with Everyone in Mind

Amin & Jazmin

A couple since 2020, Amin and Jazmin’s personal and professional lives intertwined beautifully.

Amin and his co-founder Jed Tango had the idea of the Perfect Coffee Mug in 2019. In the search of a local ceramic shop in Brooklyn, NY, Amin got in touch with Jazmin from ceramic studio Franca NYC.

They later realized they lived in the same building, where they eventually married on the rooftop in 2022. Their connection and shared passion have fueled their dedication to CURVD, a venture built with their savings, sweat, and tears.

Amin Hasani, Co-founder: An immigrant from Iran, Amin's journey began with a challenging start. In 2015, while studying Engineering at City College of New York, he experienced homelessness for several weeks. Amin persevered and later joined several companies where he had the opportunity to design products for LaGuardia Airport, JPMorgan Chase, Amazon, and more.

Jazmin de la Guardia, Art Director: Co-founder of Franca NYC, a renowned Brooklyn-based women-owned ceramic studio, Jazmin has worked with top brands like Food52, NYTimes, MoMA, and Bottega Veneta. Her expertise in production, art direction, and branding has been instrumental in building CURVD.

We Believe in the Power of Good Design

At CURVD, our journey began with a vision to merge design and functionality in everyday products. We started by reimagining the coffee mug, resulting in the CURVD mug, which combines innovative design, superior craftsmanship, and aesthetic appeal. Our products are thoughtfully designed to assist individuals with lower dexterity and limited mobility, showcasing our commitment to inclusive design and quality. At CURVD, we believe great design enriches lives, and we’re dedicated to creating beautifully functional pieces that reflect this philosophy.

2017
Our Start

Open-source assistive designs

In 2017, we started a non-for-profit called Blue Heart Hero Inc. We designed open-source assistive devices that helped those with limited mobilities with their daily tasks. Our goal was to create a friendly environment for the under-represented groups.
2019
The Idea

First prototypes of the CURVD mug

We had the idea of making the perfect coffee mug. A mug made with chemical-free premium ceramic and a large handle that offers an unmatching comfort compared to the mugs in the market.
2020
The Product

Final design

After 50+ designs and testing with 200+ individuals, we came down to the design of the CURVD Mug. A design that was selected as top 100 designs of 2021 by the INNOVATION magazine.
2024
Coming Soon

New colors and size

Many of you reached out to us asking for colors a larger mug. We listened to every single feedback and we introduced four new colors for the 15 oz mug and a 20 oz mug with 3 colors.
Next
The Future

More products designed for you

Our mission is to continue building products that blend form and function, that add a touch of elegance and comfort to your day.

Organizations Supporting Our Mission

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